5 myths every watch collector should know

Rolex

Many buyers believe that expensive watches always hold their value or that quartz is less accurate. We review the most common myths that can cost collectors dearly.

Today, watches are purchased both as a passion and as an investment, but the market is surrounded by myths. For collectors and buyers, knowing the difference between fact and fiction can be crucial.

Myth 1: Expensive watches are always better

A high price is no guarantee of superior technology. Many Swiss luxury brands rely on craftsmanship and brand value, but Japanese manufacturers like Seiko produce mechanical movements that are just as precise at a fraction of the cost.

Myth 2: Quartz is worse than mechanical

Quartz is often underrated. Technically, it is more accurate than mechanical movements, which frequently deviate by several seconds per day. For collectors, the fascination with mechanical watches lies in their history, construction, and complexity.

Myth 3: All watches hold their value

Only particularly sought-after models retain or increase in value – such as the Rolex Submariner or the Patek Philippe Nautilus. The vast majority of watches lose value once they leave the store.

Myth 4: Sapphire crystal cannot scratch

Although sapphire is robust, it is not indestructible. Diamonds and other hard materials can scratch the surface, and a sharp impact can still cause damage.

Myth 5: Size determines quality

Many assume that larger watches equal higher quality. Historically, some of the most iconic models have been under 40 mm and remain among the most desirable today.

Understanding these myths helps collectors make better decisions – whether buying a watch for life or seeking an investment that may hold its value.